Who are we?

Returns are costing fashion more than money. With up to 50% of online clothing purchases returned, the problem is clear: frustrated customers, rising logistics costs, and a growing environmental burden. Your shoppers want confidence in what they buy. You want fewer returns, higher margins, and stronger customer loyalty. That’s where we come in.

We’ve built a virtual fitting room that helps brands:

  • Visualise fit

  • Reduce costly returns

  • Increase conversion and repeat purchases

  • Deliver a more sustainable shopping experience

The result?

Happier customers, lower costs, and a stronger bottom line.

Are you ready to future-proof your e-commerce and lead the change in fashion retail?

Let’s talk!
Clothing rack with white linen shirts and beige pants hanging on wooden and metal hangers in a store.

our team

  • Black and white portrait of a young woman with long hair, wearing a black top and pearl necklace, standing against a white wall.

    Isabelle Persson

    Co-Founder & CEO

    Background in equity research, banking, leadership, retail management, and finance.

  • Black and white portrait of a young woman with long wavy hair, wearing a dark top and a necklace, looking directly at the camera with a neutral expression.

    Melody Fu

    Co-Founder & COO

    Background in customer service, retail management, and finance.

  • Black and white portrait of a young man with short hair, wearing a checkered shirt, smiling slightly against a plain dark background.

    Alfred Sjöqvist

    Founding Engineer & CTO

    Background in computer science, cognitive science, and human-computer interaction.

  • William Hawkins

    William Hawkins

    VP of Engineering

    Background in law, tech, and user-centric design.

  • Samuel Tuvstedt

    Software Developer

    Background in software, programming, and engineering.

  • Black and white portrait of a man with short hair, wearing a polo shirt, standing with arms crossed against a plain wall.

    Tom Yates

    Tech Advisor

    Background in Adtech, product development, leadership, and startup advisor.

  • Black and white photo of a young man with light-colored hair wearing a white collared shirt outdoors with trees in the background.

    Jakob Gottfridsson

    Tech & Business Development Intern

    Background in industrial engineering, and emerging technologies.

  • Black and white portrait of a young woman with long wavy hair, wearing a white t-shirt, looking slightly to the left of the camera with a neutral expression, in front of a plain light-colored wall.

    Saga Karlsson

    UX Design & Business Development Intern

    Background in cognitive science, and human-computer interaction.

  • Black and white portrait of a young woman with long dark hair and light skin, wearing a white shirt and a dark sweater vest, standing with crossed arms in front of a window with natural light.

    Valentina Sofia

    Strategic Retail Intern

    Background in project management, client relations, marketing, finance, and business development.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!